Thursday, April 04, 2019: 4:00pm - 4:50pm
Grand Ballroom
Professional Forum: Growth Hacking Museums: Institutional Innovation and Intrapreneurship
- Brendan Ciecko, Cuseum, USA
Can a museum embrace innovation and digital transformation within a 100+ year old business model? If so, what are effective methods to make this happen? Join us for this special session that could only take place in Boston: hub of innovation, world-leading universities, cutting edge technology companies, and business incubators. Get a window into innovation methodologies used by programs like Harvard Innovation Labs, Techstars, and MIT Enterprise Forum. Panelists from the museum, university, and technology sectors will explore the viability of adopting similar methodologies within nonprofit and institutional realms. Come learn how to be an effective intrapreneur, even when no one in your organization can define that word.